Perfume Giorgio Armani Acqua di Gioia EDP 100ml Mujer

Descripción

Acqua di Gioia -- a name customers walk in already asking for Acqua di Gioia by Giorgio Armani is a name customers walk in already asking for. It belongs to the Acqua di Gioia line, of which this catalogue carries 11 references -- enough to build a branded facing rather than stocking a single orphan SKU. Armani spends relentlessly on advertising, and that spending is what sends the customer to your counter already decided. The retailer only has to have it in stock. Fragrance Composition Olfactory family: Floral Aquatic Top notes: crushed mint, primofiore lemon, aquatic green accord Heart notes: jasmine sambac, peony, pink pepper Base notes: cedarwood, labdanum, brown sugar Expect it to come across as crisp, watery and mineral with a warm sugary base, which is what brings the customer back for a second bottle. Commercial Details Size: 100 ml spray Concentration: Eau de Parfum (EDP) Presentation: Sealed retail unit in its original box Authenticity: Genuine Giorgio Armani stock Case pack: Individual + case discounts starting at 12 units Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle Retailer Insights Acqua di Gioia targets female buyers 18-55. Moves well through perfumerias, beauty boutiques and gift retail. Peaks when the weather is warm and buyers shift toward lighter, brighter compositions. Natural cross-sells from this catalogue: Acqua di Gioia Terra, Acqua di Gioia Sun, Acqua di Gioia Light, Si. Positioning Give Giorgio Armani a block of its own at eye level. This is a house customers come in naming, and at this ticket the ones who have to hunt for it often leave and buy it somewhere else. Group the Acqua di Gioia line in one block -- the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.